A client calls about a fender bender and mentions, on the way out, that their son gets his license in June. Another, at the annual review, says they're turning the garage into a workshop for the side business. A third is buying a boat "sometime next summer".
Each of those is a coverage conversation waiting to happen, and each one was said once, in passing. Your agency management system holds the policies. Remembering the life around them is up to you: the person behind the account.
What's worth remembering
Some details matter for coverage, some for the relationship. Both bring clients back at renewal:
- Changes coming up. A teen driver, a move, a renovation, a new business at home, a boat, a rental property, a wedding.
- What they care about. The classic car, the jewelry from their grandmother, the dog that came with them to the office.
- How they like to be contacted and when: texts after six, never on Sundays, the spouse who handles the paperwork.
- What happened last time. The claim that took too long, the adjuster they liked, the deductible they regretted.
- Who referred them, and who in their family isn't with you yet.
- Small personal things: the kids' names, the team they follow, the trip they keep talking about.
Note it while the call is fresh
Most of these details come up on calls that are about something else. Right after the call, before the next one, capture:
- The reason for the call and what you did.
- Anything that changes their risk or their coverage, with a rough date: "son's license in June."
- What you promised: a quote for the boat, a call back after the inspection.
- Anything personal they mentioned.
Two sentences is enough. The date matters most: a change you hear about in March is worth a call in May, not a surprise at renewal.
Before each review or renewal
Read what you noted since the last review and pick:
- One coverage question to ask, based on what changed. "Did the workshop open? Let's look at what your homeowners policy covers for business equipment."
- One personal thing to ask about. "How was the trip to Maine?"
That's five minutes, and it changes the meeting from a list of policy numbers into a conversation about their year.
After a claim
A claim is the moment clients judge their agent. Note what happened, how they felt about it, who handled it and what you promised to chase. When they call next time, you won't have to ask them to tell the story again.
Check your agency's rules first
Agencies and carriers have rules about client information on personal phones and about which notes belong in the agency's system. Those come first. A personal memory app is for the human side you'd otherwise lose, and only where your agency's policy allows it.
Where Requaint fits
Requaint™ is an app for iPhone that keeps your own memory of people. It isn't the client file or a record your agency has to keep, and it doesn't replace your agency management system. It keeps the person behind the account.
After a call, tap the mic and talk for ten seconds: "Dan Reyes called about the fender bender. Son Luke gets his license in June. Finishing the basement this fall. Promised a quote for the boat by Friday." Or type a line. Requaint drafts a card for each person, Luke included, with how they're related and what you talked about. You check it and save.
- Search what you remember. "Boat", "basement" or "Luke" brings Dan back, even if you can't place the name.
- Family stays connected. Open Dan and his son is one tap away, with what you know about each.
- Promises become a list. "Quote for the boat by Friday" turns into a follow-up you can tick off.
- Before the meeting. When a review on your calendar has people you've noted on the invite, Home shows it under Coming up, with how to recognize each of them, the last time you met and what's still open.
Your notes are stored on your iPhone, not on our servers. To make a card, your words go to ElevenLabs (speech to text) and Anthropic (Claude): while you record, the audio streams straight from your iPhone to ElevenLabs; a second pass of the recording and everything for Anthropic go through our relay, which stores none of it. The details are in the privacy policy.